Announcing: the Australian cover!


Looks different, doesn't it!

When I first met Belinda, my lovely editor publisher at Penguin Oz (congrats to Belinda on her promotion!), one of the first things she said to me was, "Of course, we'll have to change the cover." And I asked, "Why?"

Cover change is not only normal, it's expected. The people who understand these things swear that reader cultural response to covers is radically different across countries, even between the English speaking nations. I thought it was an old wive's tale, but when I put my two covers side by side, and showed them to locals, the Australians said they preferred the Oz version. I should imagine most US readers would say the reverse.

The screen image, by the way, does not begin to do justice to the very cool texture of the background.

I'm battling to get an expert on cover design to write about it here, but unfortunately they are all shy!